East Coast Rocker

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‘Little Kids Rock’ Benefit With Joan Jett Raises $1.5M

Joan Jett will be honored with concert benefit Little Kids Rock

Joan Jett: Rock and Roll Royalty

Editor Update: This event raised $1.5 million, according to our friends at Little Kids Rock.

By DONNA BALANCIA – NEW YORK CITY — Joan Jett will be feted by some of the top names in the music business this Friday night during the Little Kids Rock charity fundraiser at the Hammerstein Ballroom.

Alice Cooper, Cheap Trick, and Adam Horovitz of The Beastie Boys are among the artists will honor Jett and nephew of Clarence Clemons, Jake Clemons.

Jett will be presented with the “Rocker of the Year” award.

Jett’s tunes “I Love Rock and Roll,” and “I Hate Myself for Loving You,” skyrocketed off the charts and helped cement her place in history as one of Rock and Roll’s most famous figures.

Jett’s music career has seen a resurgence as of late and she has also been producing and acting.

Several months ago, on the CBS daytime show, The Talk, Jett discussed the impact social media has had on the music world.

SEE JOAN JETT ON THE TALK 

Also being honored is Jake Clemons, the nephew of the late Clarence Clemons, who is a singer-songwriter in his own right and who is a member of the E Street Band.

Little Kids Rock helps bring music into the lives of children who attend disadvantaged public schools.

Among the stellar performers honoring Jett and Clemons are Mike Ness of Social Distortion, Billie Joe Armstrong, Darlene Love, Glen Hansard and Kathleen Hanna.

Tickets and more information are available at the Little Kids Rock website.

 

 

 

 

 

Slash, Vince Neil, Alice Cooper Rock and Raise $525 G for MSA Research

Slash, Vince Neil, Alice Cooper, East Coast Rocker, Photo with permission by Truscello

Slash, Vince Neil and Alice Cooper were among rockers at the Kerry Simon benefit in Vegas – Truscello/Wire Image

By DONNA BALANCIA — LAS VEGAS — Slash, Vince Neil and Alice Cooper were among top names from the music world who gathered this past week in Las Vegas to help raise money for MSA Research.

The Keep Memory Alive benefit was held on behalf of chef Kerry Simon, who has been battling the effects of the debilitating affliction Multiple System Atrophy since his diagnosis last year.

About 450 guests attended, raising nearly $525,000 towards MSA clinical care and research.

Others on hand were Sammy Hagar, Bill Murray, Todd Rundgren, Matt Sorum, J.D. Fortune, Lisa Loeb and Billy Duffy, all backed by the Las Vegas band, Sin City Sinners.

END EAST COAST ROCKER SLASH ALICE COOPER STORY

Bob Ezrin: ‘The Future of Music Depends on the Quality of Music’

Ezrin has worked with the heavy hitters of the music world including Alice Cooper, Lou Reed and Peter Gabriel.

Ezrin has worked with the heavy hitters of the music world including Alice Cooper, Lou Reed and Peter Gabriel.

Industry must call music ‘art.’  After all, Ezrin says, ‘A rose by any other name would NOT smell as sweet’ — 

By DONNA BALANCIA – ANAHEIM – Legendary producer Bob Ezrin told music retailers Thursday that the industry must continue to build its talent pool in order to thrive.

Prior to his keynote address to kick off the 2014 National Association of Music Merchants Show in Anaheim, Ezrin told East Coast Rocker that the more time the industry wastes worrying about ancillary issues, the less time it will spend on its most critical function:  To inspire and educate.

“If we spend time worrying about things like how to get the music out, the less time we will have to make insanely good music,” Ezrin told East Coast Rocker prior to delivering his speech at the annual event that draws thousands of industry members from around the world.

His morning keynote speech drew an audience of several hundred music retailers, many of whom forged through rough winter weather to attend the conference in sunny Southern California.

Using cool-sounding words doesn’t cut it for Canadian-born Ezrin, whose experience with “cool” is vast, having worked with hundreds of top musicians since the 1970s.

“When we talk about the future of making music, we have to watch the language we use,” Ezrin said.  “Someone said to me, ‘It’s about the ‘content.‘  No it’s not. ‘Content’ is for cereal boxes, not the art. If it’s called ‘content,’ you diminish the value down to breakfast cereal…When you talk about it with mist in your eyes …Now you’re talking about music.”

Ezrin spends much of his time in philanthropy.  He is co-founder with Garth Richardson and Kevin Williams of Nimbus School of Recording Arts in Vancouver.

Ezrin implores the music industry to use terminology carefully.

Ezrin implores the music industry to use terminology carefully.

Another word Ezrin can’t stand: “Monetization.”

“I don’t want to talk about business models, or the ‘monetization’ of anything, that’s a dirty word.  Unless what we make is great, nobody’s going to pay for it. ”

How will the industry make money?

“The best thing we can be doing is insure a march to excellence, to empower, inspire, to promote people who are straining to do something unique,” Ezrin said. “And to encourage them. Music is the very special creation of very special people whose entire lives and everything they’ve ever done, seen, felt or touched goes into what they do. That process is magical.”

Ezrin said: “There is a certain amount of technique involved. So how do we become insanely great? One of the things to do, whenever you set out on a journey, you need to make a list of things Not to Do, and a list of things To Do.  One of the things to do is to make a ‘Not to do’ list.”

Ezrin warned not to “Get caught up in toys, tricks, technology, packaging, positioning or any of those things before you have something to market,” he said.

Our society is perhaps too caught up in “chasing cool,” or “the latest” in tech and that viral or other song phenomena will happen without that tech factor most of the time, he said. Using the success of the catchy “Who Let The Dogs Out,” as an example, Ezrin said, “I’m sure that person was not sitting at a computer screen or at a conference like this.”

Ezrin, a prolific producer, devotes much of his time now to music philanthropy.

Ezrin devotes much of his time now to music philanthropy. Photo courtesy of Canadian Music Hall of Fame

Ezrin said: “At the end of the day when somebody like Psy comes around, it travels around the world.” He said, the market is “extremely rational. The stuff of real value does get supported and earns something for somebody. And the stuff that’s not so good, typically doesn’t.”

He said formulas don’t count, unless you’re making a widget and what happened before won’t predict the future.

“Art is only something artists can manage,” said Ezrin. “A craftsman is someone who can create and build code .. And an artist is someone who creates something that is different.

He said: “A rose by any other name would not  smell as sweet. If you called roses ‘kumquats’ it would not be the same.”

The music, and not the “content” or the calling it of such, is the key.

“It’s not technology or modality of delivery, it is the special creation of special people that especially touches the hearts of others,” that should be the concern of the industry.

The first line of offense in inspiring youths of today to take up an instrument is to put down the smart phone, Ezrin said.

“Kids, they hear things and kids are incredibly curious, thoughtful about what they see, even with their heads down things get in,” he said. “You need to inspire and educate.  Take them to a concert.  They may be on (the smart phone) but they internalize and maybe they’ll say, ‘I want to do that.”